Experiential & Environmental Design
How do you bring a brand to life beyond the screen?
TMGcore Booth + The OTTOmobile
To introduce TMGcore's immersion cooling platform, our team created an immersive trade show experience that combined interactive displays, motion graphics, environmental branding, and multisensory storytelling to translate highly technical information into an engaging brand experience.
I designed interactive graphics that allowed visitors to explore different OTTO configurations, developed supporting visual assets for animation, and organized complex technical content into intuitive experiences that made the technology easier to understand.
I also designed the exterior graphics for The OTTOmobile, a mobile demonstration unit showcasing the technology in action. Working from engineering layouts, I translated technical content, partner branding, and product messaging into a cohesive vehicle wrap that balanced clarity, hierarchy, and visual impact.
Freedom Financial "Wow Room"
Designed to create a memorable first impression, the Freedom Financial "Wow Room" combined environmental graphics, large-scale interactive displays, and digital storytelling to introduce visitors to the company's culture, capabilities, and vision.
I partnered with multidisciplinary teams across Corgan, Brand Hatchery, and 900lbs to develop proposal concepts, touchscreen graphics, customer interview planning, and storyboards, helping shape an experience that educated visitors while bringing the company's story to life through engaging, interactive content.
Fanatics NYC Headquarters Lobby
Designed as the first impression of Fanatics' New York headquarters, the lobby combined large-format digital displays with interactive experiences celebrating sports culture and creating an immersive visitor experience.
I developed visual concepts and content layouts for several oversized digital displays, organizing live sports information and branded content into engaging experiences that balanced real-time information with the Fanatics brand.
Other projects
Uber Mega Skyport Concept Design
How do you tell the story of a new building typology in 90 seconds?
AllianceTexas Mobility Innovation Zone Campaign
How do you create a cohesive story for a mobility system that spans land, air, and emerging technology?
Modern Vintage Valentine’s Giveaway
How do you turn a single retail poster into a complete, international digital campaign?
Uber CONNECT | EVOLVED
How do you communicate an entirely new transportation system in a single publication?
Brand Storytelling
How do you turn one idea into an integrated campaign?
